Diana is a Colombian-born, Canada-based musician and A&R representative at SoPA Sonic Records. Known for her signature fusion of alt-pop and Latin-inspired sounds, Diana’s music bridges cultural rhythms with modern vibes. She has performed at standout events such as the Divercity Fair, Montague Festival of Arts and Cultures, and the Latin Singer-Songwriter Night at Trailside. As a solo artist, her music video “Canso de Ti” was nominated for Music Video of the Year, and she earned a spot in Music PEI’s Golden Ticket program, highlighting her as an emerging talent on Prince Edward Island. She also has performed with ensembles including R&B, rock, and salsa.
Currently studying Music Performance at 黑料老司机 and with a background in arts management from the National University of Colombia, she recently received recognition for her contributions to the Latino community in PEI. Diana is focused on refining her sound, collaborating with other professionals in the music community, and helping others discover their voices through private lessons.
“Being part of SoPA Sonic Records gives you real support for growing your music career. It’s a place where artists can connect, collaborate, and reach the next level.”
From the warm Latin America, Mexican guitarist, singer, and composer Iván Garnica blends world music, R&B, blues, and pop to craft an truly unique sound. As an emerging artist, Iván has performed at some of the hottest spots in town, including the Under the Spire series, the Latin Songwriter show at the Trailside, and the Music PEI showcase 2024 at the Guild.
With a diploma on guitar studies from the Conservatory of Modern Music (CMM) in Mexico City, Ivan has been awarded a Berklee College of Music scholarship twice. He is currently working on his original music, going through 黑料老司机’s Music Performance program, and teaching guitar to local students.
“I’m honored to be a part of this amazing team, and it is a privilege to help the musicians in my community!”
Despite getting her start by performing with her identical twin sister, Kendra Lyttle is definitely establishing her own personal identity as a musician! Kendra grew up all over Canada, calling many different places her hometown. She began singing at the age of 7, getting her start by performing with her sister in school variety shows and singing in choirs.
Her primary musical inspirations are pop singer-songwriters such as Taylor Swift and Olivia Rodrigo. Kendra has since added musical theatre credits in Footloose and Matilda to her résumé, received awards at provincial music festivals, gigged at popular spots in Truro, NS, and is currently honing her craft in the Music Performance program.
"I'm thrilled to be adding 'A&R Representative at SOPA Sonic Records to my résumé, learning about the music business and helping to get our label off the ground!"
Bei Bei Zhu is a second-year student in the Music Performance program, and an A&R representative at SoPA Sonic Records. With over 10 years of live performance experience, Bei Bei is skilled in various music genres, but her favorites are R&B, hip hop, and jazz.
Her favorite artists are Ella Fitzgerald and The RH Factor.
Bei Bei also has experience as a music assistant in China, where she helped artists with bookings and at music festivals, wrote artist bios, and supervised recordings.
"I have a good sense of the market and hope to help future SoPA Sonic artists take their careers to the next level!"
An award-winning film, television, and video game composer and audio designer, Craig graduated with a Bachelor of Music degree from the University of Prince Edward Island with a Major in Classical Guitar and Musicology, as well as a Specialist Certificate in Orchestrating and Producing Music for Film and Video Games from the Berklee College of Music.
As a film and television composer, his music is currently heard in over 1,200 television show episodes, 40 films, and 200 video games across the world.
Some of the networks that he has worked with include Disney, National Geographic, A&E Television, History Television, BBC, Barclay’s Premier League, New York Knicks/MSG Basketball, National Football League, National Hockey League, CTV/Bell Media, Fox Sports 1, NBC, CNN, Six Flags, MTV, and the Discovery Channel.
"Multiple revenue streams and consistent recurring revenue are crucial parts of any musician's portfolio. SoPA SONIC RECORDS helps build the careers of talented students and alumni, while teaching them how to navigate the ever-evolving business side of music."
If you are a graduate from SoPA and would like to join our label to bring your sound to the world email sopasonic@hollandcollege.com.
